Archive for the ‘Social Media’ Category

Around the Creative World (8/13/10)

Happy Friday the 13th.   Hope you have survived it so far without any bad luck.  Here are some links from around the “creative world,” courtesy of Marina Del Rey, California-based recruiting/staffing agency Eleventh  Hour.

Posted in Around the Creative World, Blogging, Box Office, Entertainment, Hollywood, Social Media, Viral Videos | No Comments »

Around the Creative World (6/29/10)

California lawmakers are considering putting flashing ads on license plates, doctors are urging the Coliseum not to hold another rave, and the Los Angeles Dodgers of Los Angeles beat the San Francisco Giants last night.

That’s what’s going on around Los Angeles, home of recruiting/staffing agency Eleventh Hour. Here’s what’s going on around the “creative world”:

Brian Laesch is an independent blogger posting on behalf of Marina del Rey-based boutique recruiting/staffing agency Eleventh Hour.

Posted in Advertising, Around the Creative World, Box Office, Commercials, Creative, Dodgers, Eleventh Hour, Entertainment, Hollywood, Marketing, Media, Movies, Social Media, Sports, Technology, Television, The Internet | No Comments »

Lakers go for series tonight in OKC

The Lakers have arrived at the OKC Ford Center and Game 6 of a tough first round series will be underway soon. If you are a big Lakers fan, and haven’t figured it out yet, I would suggest following the Lakers on Twitter. As is with most NBA teams, player and NBA writers, their Twitter account is great for behind-the-scenes glimpses of the team. It’s true added value for Lakers fans.

For example, today the Lakers posted a shot of all the t-shirts laid out at the Ford Center for Game 6. It’s a really cool shot, but Lakers fans who commented on it went nuts. (Click for full image, as per Twitpic’s guidelines.)

It'll be another blue-out here in OKC tonight. on Twitpic

Or this twitvid of some Lakers arriving to the game…

And these aren’t even the best examples. Since it’s the official Lakers Twitter account, they obviously have unlimited access. They get the best interviews. It really gives you a different view of the franchise. The NBA has definitely done a great job with social media. I may be biased, but I believe they’ve utilized it better than any professional league in the U.S. (I’d say in the world…but I don’t really know. I’m sure there are soccer leagues out there that people are Tweeting their brains out over.)

Anyway, good luck to the Lakers tonight, courtesy of Marina del Rey, California-based recruiting/staffing agency Eleventh Hour.

Posted in LA, Lakers, Los Angeles, Social Media, Sports, Twitter | No Comments »

Around the Creative World (Post-Valentine’s Day)

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Happy Post-Valentine’s Day, readers of this blog. Hope everyone out there had a great date night/singles’ night out on the town. I know I didn’t. (Hey-oh!)

Anyway, here are some great links from the worlds of entertainment, marketing, advertising, technology and more.

  • Speaking of Valentine’s Day, Warner Bros.’ “Valentine’s Day” won this weekend’s box office title. Awww….. That’s so, so, so, so, sweet. Looks like Warner Bros. found a good way to fill in the gap usually left in the moviegoing experience during the month leading up to the Academy Awards. Look for “Valentine’s Day” sequels for the next twenty years.
  • Which Winter Olympic athlete will become this year’s marketing icon? I have no idea, but Advertising Age offers up a few candidates.
  • The new Lost opening title sequences were leaked. (Hint: This is not real. It’s The Hollywood Reporter being…funny…I guess?)
  • AdAge: My Life as H.J. Heinz: Confessions of a Real-Life Twitter Squatter
  • General Mills is releasing limited-edition vintage cereal boxes for five cereals, including Lucky Charms.
  • Rapper Drake had somewhat of a mainstream coming out party this NBA All-Star weekend, including this Sprite commercial in which it was revealed that he is, in fact, a musical robot.
  • Creativity-Online: Nike: Human Chain
  • Adweek: Beefing Up Banner Ads
  • The TED vs. Sarah Silverman feud, as described by TechCrunch. I’d say, “get your popcorn ready,” but it won’t keep you entertained long enough to need a snack.

Brian Laesch is an independent blogger who compiled these links for the boutique recruitment agency Eleventh Hour.

Posted in Academy Awards, Around the Creative World, Box Office, Entertainment, Hollywood, Marketing, Media, Social Media, Television, The Internet | No Comments »

Around the Creative World (12/8/09)

Welcome back to Around the Creative World. “We’re like fire and ice, taking over the whole world.” Today is Tuesday, December 8th, 2009.

I kind of feel like Conan O’Brien doing a monologue right now. Why? Because, unlike some past “shows,” I know today’s list of links is good. Not that others have been bad…but, I’m especially excited about today’s crop of URLs.

As Diddy always says, annoyingly, on Twitter, “LET’S GO PEOPLE!!!!”

Brian Laesch will someday retire from the link-compiling game. But until that day, he’s known as the “Best Link Compiler Alive.”

Posted in Acquisitions, Advertising, Around the Creative World, Hollywood, Social Media | No Comments »

‘Good Morning America’ passes on Lambert performance

Fresh off an over-the-top performance on the American Music Awards, Adam Lambert was scheduled to appear on a number of late night and morning talk shows this coming week.  As of this morning, Eleventh Hour has learned “Good Morning America” has decided to avoid any chance of a repeat performance, kissing his Wednesday morning concert goodbye.

Lambert’s risque performance Sunday evening caused quite a fuss for ABC and Dick Clark Productions, receiving almost 1,500 complaints from viewers.  Soon after the “Good Morning America” announcement of the cancellation, “The Early Show” on CBS jumped on the opportunity to remind everyone the runner-up of “American Idol” season eight would still be appearing Wednesday morning to perform and discuss Sunday’s controversy.

Below is a post interview with Adam Lambert discussing his performance.

I understand the times that we are in where every act is trying to trump one another to gain attention in the media.  Similar past performances like the Madonna and Britney Spears’ kiss and Janet Jackson and Justin Timberlake’s Super Bowl ‘mishap’ may have created similar buzz but this was the first male-male interaction.  Lambert did trump Spears and the Super Bowl for shock value and when you look at it, it’s all entertainment and ABC knew that.  You can always change the channel.

Matt Suttner saw glimpses of the AMAs when Seinfeld reruns were in commercials.

Posted in ABC, CBS, Eleventh Hour, Media, Social Media, Television | No Comments »

Around the Creative World (9/21/09)

The Balloon Boy’s father (a.k.a. the poor man’s Bruce Jenner) just called me. He said he wanted to be mentioned in this post. Geez. Some people just can’t get enough publicity. I’ll let the lesser, CNN, cover him. We will continue to tackle the real, pressing issues.

Here are your links for the 21st day in August in the year 2009:

  • The Lebron James movie, “More Than A Game,” may be in 33rd place (with limited release) on Daily Variety’s Box Office list, but I think it should be first. I saw it this weekend. Great documentary. Of course, maybe everybody didn’t played high school basketball like I did.
  • Here’s another weird ad that will never be on television but is featured on CREATIVITY. I’m a big fan of New Balance shoes, so I won’t hold them accountable for this stupid advertisement. (Do I get a free pair now?)
  • Here’s an interesting interview with Twitter Co-Founder, Dom Sagolla. He answers every question in 140 characters or less. Hey-oh! (No? Nothing on that one? OK.)
  • Barnes & Noble has launched it competitor to Amazon’s Kindle: Nook.
  • Burger King has added the quarter-pound double cheeseburger to it’s $1 Menu. I guess it’s not really “creative” but it does make me hungry.
  • Vanilla Ice is back…and promoting South African beer.
  • ADFREAK (via College Humor): Pixar lamp’s future suddenly not very bright
  • Adidas is making a push with their “Basketball is a Brotherhood” campaign to remind fans (and kids who remind their parents to buy basketball shoes) that they have NBA All-Stars on their roster too. It’s not all Nike.
  • Bing has signed a deal with Twitter and Facebook to include status updates in their results. Wow. I can’t wait to see more status updates! (Not really.)
  • Are you ready for Google’s new music service? It will be interesting. But, are you ready for cragislist’s new music service, in which you download text files of the song lyrics and sing them yourself? It’s going to revolutionize the digital music industry. (I mean, Google. I made up the craigslist thing.)
  • Did I mention that Eleventh Hour is on Twitter?

Brian Laesch wrote this using a computer.

Posted in Advertising, Around the Creative World, Blogging, Social Media, The Internet, Twitter | No Comments »

Around the Creative World (10/05/09)

After Chicago lost in the first round of the bidding for the 2016 Olympic Games, I spent the weekend entire weekend in deep though, sitting on the same rock and eating nothing. I didn’t sleep. I just pondered the meaning of life. And at the end of the weekend, I came away with a clearer conscience, and a view of the future eerily resembled ABC’s new one-hour drama, FlashForward.

Just kidding. None of that happened. But it does suck that Chicago lost.

Here are the links:

  • Is Twitter ruining the Hollywood studio movie marketing machine? (I’ve been saying this for months. About time someone wrote an article about it.)
  • Speaking of Hollywood, Zombieland won the weekend Box Office with $25 Million. And here’s a Twitter search that shows overall good comments about the film.
  • Have I mentioned in the past…and don’t stop me if you’ve heard this before…but have I mentioned that Eleventh Hour is on Twitter?
  • The United States Federal Trade Commission (FTC) is starting to crack down on blogger payola and celebrity Tweets. Meaning, bloggers will be required to disclose any free money or stuff received in exchange for endorsing a product. I guess there goes my under-the-table endorsement deals with Ab Circle Pro, Time Life’s Golden Age of Country CD collection and the Snuggie. It was fun while it lasted.
  • Who else thinks Bud Light Wheat sounds pretty good for tailgating this fall? (Full disclosure for the FTC: I did not receive free Bud Light Wheat beer for posting this…unfortunately.)
  • BrandFreak.com: Twinkies are beating Coke and Pepsi in movie product placement as of late.
  • AwkwardFamilyPhotos.com is blowing up, with a book deal and a Universal Pictures deal. Does this mean they have to pay a percentage to every family member who appeared in a photograph on their site? That would be cool.
  • Are you ready to watch the end of the world, again, in a movie? From the Director of Independence Day and The Day After Tomorrow (no…seriously) comes 2012. Maybe I’d find this more entertaining if I’d stop watching those history of the Earth shows on History Channel late at night. Here’s my tagline for the film: “Trust us, the special effects really do make it a good movie this time!”
  • Are you ready for the “Battle for Milkquarious”? (I actually saw this actor’s real band play at The Roxy on Sunset one time. Not surprisingly, it was just as weird as this commercial. But I give the guy props for getting paid, if nothing else.)
  • And, The Simpsons recently did a send-up to social media.
  • Did I mention that Eleventh Hour is on Twitter?

Brian Laesch is an independent blogger, but would not hesitate to become a corporate one…as long as he was still able to write exactly what he wanted.

Posted in Advertising, Around the Creative World, Blogging, Creative, Eleventh Hour, Entertainment, Social Media, Twitter, Uncategorized | No Comments »

Around the Creative World (9/29/09)

Welcome back to Around the Creative World. Today is 9/29/09. I really should have done that 9.9.9 joke this week. 9.29.09 works better than 9.23.09. Oh well. Live and learn. The next time one of these unique dates comes around, I’ll be ready to poke fun at the next preceding date that is best served for the purpose of a marketing phenomena to sell movies, etc. But for now…here are some links from around the creative worlds of advertising, marketing, entertainment, the Internet and more…

  • AdAge: Can Twitter Rake in the Ads to Justify $1 Billion Valuation? If CNN’s Rick Sanchez has anything to say about it! You can bet your fotos del dia on it.
  • Burger joint Red Robin has had some success on Facebook. (Disclosure: I was moved to post this link due to a craving for Red Robin.)
  • Secret Service is investigating a Facebook poll regarding Obama. I won’t even repeat the question, but it’s horrible. What is wrong with people?
  • Here’s a cool new Gillette commercial featuring Atlanta Falcons’ Quarterback Matt Ryan. So glad that football is back. (What? Is Week 4 too late to say that?)
  • Are you ready for live CNN video news feeds via your iPhone? I know I am…but first I need the iPhone.
  • Here’s a weird/very creative way to visualize just how fast Comcast High-Speed Internet with PowerBoost is.
  • Apparently, I’m the only one who finds this Apple Store love song annoying. BrandFreak likes it, and it has a high rating on YouTube. It’s making me feel like I’m 60 years old, wondering what’s wrong with the youth today. Oh well. Gotta go tend the garden. I’ll be right back.
  • OK, I’m back from tending the garden. Speaking of gardening, Australia would not let me into their country if I really was. Good thing I just made that up for the purpose of illustrating that I’m feeling older.
  • Google Wave invitations (100,000) start going out tomorrow. Is it time for the next big shift in the technological plates that make up the Internet? Is this like a reverse-Pangaea effect? Am I getting too cute with this link? My bad.
  • Here is the entire pilot episode for The Cleveland Show on Hulu. I haven’t watched it yet, but I’m a fan of the Family Guy, and my brother interviewed to be a production assistant on this show, so I figured it was worth posting.
  • Have I mentioned that Eleventh Hour is on Twitter?

Brian Laesch has written for 11thr, The Rundown, BrianLaesch.com and a desktop folder full of scripted material that nobody will read.

Posted in Advertising, Apple, Around the Creative World, Comedy, Facebook, Social Media, Twitter, Uncategorized, Viral Buzz | No Comments »

Around the Creative World (9/15/09)

First of all, don’t worry. I’m not writing this blog in between swigs from a bottle of Hennessey next to my laptop. I’ve learned from Kanye’s behavior.

Second of all, I think I’ve only had Hennessey once in my life, so we should be good.

Third, here are the links:

Brian Laesch will see you next week. He’ll be doing a 3,000 city tour to promote this blog…or not.

Posted in Around the Creative World, Hollywood, Social Media, The Internet, Twitter, Uncategorized | 1 Comment »